2014 Redken Symposium Europe for Zibrant
London Olympia, February 2014
This year it was the turn of London to host the 2014 Redken Symposium Europe. The internationally renowned brand (which is owned by l’Oreal) for hair care, colouring and salons lays on a festival of the very best of hair design with appearances by world famous hairdressers, for invited and paying guests from all over Europe.
My client for the event was the venue finding and event production company Zibrant. Their requirement was for a collection of images from the event for their portfolio. Images that not only told the story of the event, capturing key events and speakers during the show, but to also showcase the work that they had put into making a successful show – the production, lighting, staging, exhibition hall, technology and facilities etc.
The opportunity was there for many many stunning shots of models with fantastic hairstyles, it would have been very easy to get distracted, but my principal brief was from Zibrant, not Redken. I had to focus on the production and the work and energy, blood sweat and tears that had gone into producing such a fantastic show – but thankfully as part of that I could take some fantastic shots of some quite stunning hair designs and models!
That’s my job … embed myself in the production team, fulfil the brief and have some fun whilst I’m doing it. Call me now on 01933 628139 to get me on the team for your next event.